Gamma First Half Awards 2011

Today marks the celebration of Graham’s (Our Credit Control Manager) 50^th Birthday –

We have had a champagne celebration & also took the opportunity to announce the first half sales and employee award winners…..

Sales Person of the first half

With 144% of target, our Sales Person of the first half is……………..

Shelley

And now for the Employee of the First Half

For the first time ever at Gamma, the votes were split so we have two employees of the half year….

GAZ & ANNE

Both brilliant at their jobs and Gamma wouldn’t be the same without them!

Well done everyone!

Five Lies About Social Media Marketing

1. Size matters. Many small businesses equate the number of "likes" or "followers" on branded social-media platforms to success, not realizing that it's the quality of those likes and followers that is important. More people signing up to view your message doesn't necessarily equate an increase in sales or even a bump in long-term or sustainable brand recognition.
   
2. The medium is the message. Just because it's Facebook, Twitter, YouTube, MySpace or some other newfangled online or mobile-powered platform, the message still carries more weight than the medium. It's always been about the message. It's not about the platform or the technology. The technology is just a tool, and just because younger people were the first to use Twitter and Facebook, don't think for a moment that older employees can't effectively use them just as well.
   
3. Social media gurus really do exist. No, they don't. Here's my advice when you run across someone positioning himself or herself as a "social media guru" or expert. Run for the exit. Everybody working in this field is practicing on the job training. Just because they've written a book like I have or spoken in public about the do's and don'ts of social media, doesn't mean they know your business and how to conceptualize and manage campaigns that hit upon your business-related goals.
   
4. Social media is 'new' media. No, it isn't. Media is media. At one point or another, newspapers, radio, television and the Internet were considered new forms of media and now they're labeled as "traditional" media. So "new" media doesn't mean that only "experts" or young hotshots can successfully operate your social-media team. That's hogwash. Nothing replaces knowledge of the basics of marketing, combined with knowledge of your business-related goals and the need for authenticity and transparency in your socially laden communications.
   
5. Social media can be effectively outsourced to a PR firm. Nobody knows your business like the people who work inside your building. You can certainly work with an agency to set up and implement your social media-related efforts or to propose ideas for contests and the like. But when it comes to communicating your messages on a daily basis, your people are in the best position to keep your community of customers and prospects up to date and informed about what really matters to them.

Taken from Entrepreneur Media.

Liebert APM...a dependable UPS Solution

Need a scalable UPS...WE HAVE IT!

Need a UPS that is 99% efficent down to 30% load...WE HAVE IT!

Need a UPS in stock, in the UK, for next day delivery...GAMMA HAS IT!*
*Gamma are the only stockists of the APM range in the UK!

Click here to see current Liebert Stock
Or click here to see Gamma's full Stocklist

To learn more about Liebert or the APM Range, download our brochure/manual now.

Liebert Brochure
Liebert APM Manual

End of half year sale - Make us an offer!

We're half way through 2011

Click here to view our end of half year sale stock

Make us an Offer

Call your account manager today

Liebert Clearance Stock

We have the following Liebert stock on clearance for the month end.

Please contact Fiona on 0161 777 1750 to reserve your stock or for further information.

V Festival - Do you want some Tickets?

Gamma Global is Avocent's only UK Elite Distributor.

Focusing on the Avocent Enterprise product range, we offer dedicated Avocent account management and great discounts. Contact us for all your Avocent requirements.

Free V Festival Tickets
Spend 15k on Avocent this June with Gamma & receive 2 FREE Tickets to V Festival*.
*Offer ends 30th June. 15k must be on 1 order, it cannot be split. Only 2 tickets per Reseller.

We're Two Companies with One Focus.

Contact the Avocent Team at Gamma Global today to find out more.

T: 0870 777 9879

E: avocent@gammaglobal.com

Avocent is a Emerson Network Power Company

Making Money from Cloud - A Resellers Guide

Organisations are increasingly becoming aware of the technical, commercial and economical benefits of hosting their data and applications in the Cloud. Evidence suggests that the demand for these services will increase throughout 2011 – 2012 in the UK market. All sectors and organisations look set to take advantage of the commercial and operational benefits that Cloud has to offer.

But how do ICT resellers take advantage of this emerging demand?

Read this free paper to discover how early Cloud services providers look set to benefit most from the emerging market.

This paper will discuss the commercial benefits of traditional ICT resellers offering ‘Cloud services’ by answering three questions:

• Why do organisations want cloud services?
• What are the business benefits of offering Cloud services as an ICT reseller?
• What can an ICT reseller expect to earn by offering Cloud services?

Click Here to Read More.